Get in touch »

    Our specialist teams are always available for an informal chat about your next project. Please call us on 0114 253 6756

    Alternatively, you can request:

    Our B2B PortfolioOur Public Sector PortfolioA call back, for an informal discussion

    We would like to keep in touch with you about relevant services. Please indicate the methods you are happy for us
    to use. We will never share your information with third parties.

    Thank you. We take your privacy very seriously. Please read our privacy policy.

    Intellitec

    Brand Development

    The Client

    Intellitec are a global leader in automotive engineering.

    The Brief

    We were commissioned to evolve their brand and produce marketing materials to increase revenue across Europe and North America.

    The Project

    Our marketing strategists worked closely with the Intellitec team to explore the strengths of the business, to enable their products and services to be most effectively positioned, in highly competitive markets.

    We evolved the Intellitec brand and messaging, to bring a fresh and contemporary feel, to one of the most recognised companies in the automotive engineering sector.

    The project also included the development of a new product classification system to enable customers to easily navigate through the Intellitec range.

    The new brand has been applied to a new global website and product catalogue, digital marketing campaigns, exhibition materials, point of sale and packaging.

    The Result

    The new brand and strategic positioning has assisted Intellitec to grow their business in Europe and North America. They have received fantastic feedback from customers (new and old) about how the Intellitec range is now presented.

    "I have already recommended Objective Creative because they really understand how to develop brands and marketing materials that help companies increase sales. We consider their team to be an extension of our sales and marketing department; there can be no greater compliment."

    Duncan Hughes, Sales and Marketing Director