Objective is celebrating business growth of more than 25% following the end of our financial year in February 2025.
During the 2024/25 financial year, our Sheffield city centre team continued its expansion, with a 25% increase in recruitment to its team of B2B strategic marketing, creative, and digital specialists.
We have also increased investment in training and coaching by more than 35% to meet the demands of a growing client portfolio.
Objective Managing Director Dan Broadbent said, “We are especially pleased that our record-breaking growth has been achieved by retaining more than 90% of our clients for more than five years.”
“We are grateful that our clients benefit from our unique, results-driven B2B marketing approach.”
“Our continued investment in Objective – and the wider South Yorkshire economy – has enabled us to provide enhanced levels of support.
“This year’s results include 92% of agreed client keywords being listed on page one of search, a 98% reduction in inherited website technical errors, and, most importantly, achieving over 50% increases in B2B trade sales, all on behalf of our clients.”
